Banks, credit unions, & insurance companies
AI-driven marketing solutions for banks, credit unions, and insurance
Consumers demand convenient, personalized experiences — Faraday fuels your systems with the AI-driven insights you need to win and retain more customers.
How CFCU increased avg balances and ROMI with AI
Learn how CFCU acquired higher-LTV members with Faraday Reach
Here’s how banks, and CUs use Faraday AI
Smarter targeting and out-of-home advertising
Reach custom lookalike audiences on any channel and optimize location-based marketing initiatives from out-of-home ads to search engine marketing.
Lead scoring and persona clustering
Prioritize your resources on the right leads, personalize your nurture campaigns, and promote relevant products and services across channels and devices — all in real time.
Optimized loan product cross-selling
Regularly score your customer base against up-sell and cross-sell models to identify opportunities to grow LTV. Further personalize your offers using up-to-date personas.
Churn risk detection and intervention
Easily set up scheduled churn scoring runs to identify risky customers and alert your teams to intervene before its too late.
Includes FIG, Faraday’s rich nationwide consumer dataset that enhances your own data.
Flag each recipient with persona membership and use relevant language and creative.
Market sizing, retail siting, and hotspot analyses powered by machine learning.
Learn what makes your customers unique with quarterly in-depth analysis.