DTC brand crushes lead gen benchmarks
Powering B2C growth with real, actionable AI
Faraday is the end-to-end machine learning platform for the B2C stack. Consumer data, algorithms, visualizations — it’s all built in and ready to power your teams and systems in 6-8 weeks.
Discover the platform
- Trusted by the world’s smartest brands
- Leesa Sleep
- Function of Beauty
Optimize every step of your customer lifecycle
Find your next best customer and reach them anywhere.
Don’t waste your ad spend on bad audiences. Faraday can predict who out there is most likely to become your next best customer, tag them with the right persona, and let you reach them with personalized campaigns on or offline.
- Custom lead generation modeling
- True omnichannel lookalike targeting
- Airtight attribution and reporting
Convert your best leads to high-LTV customers.
Launch highly personalized campaigns and alert your teams the moment new leads hit your systems. Faraday’s API can deliver predictive lead scores and personas directly to your systems so you can focus your resources on the best leads.
- Custom lead conversion modeling
- Real-time intelligence API
- Clustering for rich personas
Engage customers with smart recommendations.
Keep your customers engaged as their needs evolve. Faraday can monitor your customer base to predict which customers are most likely to want another product so you can deliver personalized recommendations when the time is right.
- Custom product cross-sell modeling
- LTV growth opportunity monitoring
- 200+ pre-built integrations
Retain more customers with churn risk predictions.
Over time, some customers will consider switching to competitive products or stop using your services altogether. Faraday can predict when customers are likely to churn or lapse so you can intervene before it’s too late.
- Custom churn modeling
- Churn risk monitoring
- Risk alert system
- Thanks to Faraday, 1 in 3 of our sales is coordinated using AI.
- Kabeer Chopra, co-founder and Chief Product Officer
Committed to B2C
We do one thing: AI for the B2C customer lifecycle, and we’ve been the market leader for 5+ years.
We’re connected to 260+ systems, optimizing your work with AI wherever you spend your day.
Privacy & performance
We practice data non-proliferation. You get access to rich data without seeing any one person’s details.